Sunday, January 15, 2012

Chinese language in America

How to turn it into something people really want?

Study Japanese, Germany song

How to make Chinese language into Americans social mindscapeso

Make its learning stickier

Get to pop culture

Public service, like the TV commercial for adolescents No smoking

Try to make people think into a certain way

French to the commercial , tv show

Social psysocial

Short term: to keep into class

Keep them engaged

Retaining now and how to growing all the time

How to increase people number

Product, package, marketing

Sexier and appealing

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